Vericast is a premier marketing solutions company that accelerates profitable revenue growth for the thousands of businesses it serves directly by influencing consumer purchasing and transaction behavior at scale while engaging with over 120 million households daily. We are recognized as leading providers of incentives, advertising, marketing services, transaction solutions, customer data and cross-channel campaign management, and intelligent media delivery that create millions of customer touch points annually for their clients. For more information, visit http://www.vericast.com or follow Vericast on LinkedIn.

Position Summary:  The Strategic Account Manager is the principal representative of Vericast responsible for understanding and representing the products, services, and solutions it provides to clients.  A Strategic Account Manager is responsible for maintaining relationship and promoting sales in creative and effective ways through a consultative process with clients.  The position requires product knowledge, an understanding of industry trends, and ability to develop strategic plans with a high level of planning and foresight to maximize sales and revenue from existing clients as well as new clients and prospects. 

Maintain and grow customer accounts optimizing revenue opportunities: 75%

• Act as a trusted business partner, build meaningful value-add relationships
• Build successful relationships with senior level clients and decision makers
• Ensure tactical and flawless implementation of programs
• Point of client contact for problem solving
• Develop and cultivate new business opportunities with the client
• Develop strategic advertising ideas / programs
• Participate in account strategy sessions.

Client interaction includes:

• Engage with decision makers
• Lead with client solutions, understanding their end goal, provide integrated product solutions
• Using data, research and insights to maintain and grow revenue opportunities
• Understanding of how Customers’ consumer marketing, advertising and trade/sales dollars are being spent to include:  Competing for and securing every order or reporting it as competitive activity; create cross-selling and up-selling opportunities.
  • Sell product mix (integrated solutions) as appropriate to ensure successful campaigns
  • Engage internal sales product experts and support teams, to sell an omni-channel solution
  • Research, tailor and teach commercial insights to clients
• Obtain and understand Customers’ marketing and advertising requirements and objectives
• Create demand for all Vericast Products, Services and Solutions
• Negotiate contracts; engaging internal resources as needed

Exceed revenue goals and be proactive in driving revenue: 10%

• Create a compelling story/vision for the customer challenging their marketing strategy
• Propose omni-channel solutions that will fulfill the clients goals
  • Engage internal experts to provide expertise on products as needed
• Acquire and sell to close, accounts with varying complexity levels

Provide accurate and timely reports and forecasting as required by the Company: 15%

Education & Knowledge:

• Bachelor’s degree, preferably in the fields of Business, Marketing, or Communications; or equivalent combination of education and experience
• Working knowledge of Microsoft Office

Experience / Skills  and Competencies:

• 5+ years of successful (proven) outside sales and/or account management experience.
• 5+ years experience in developing and maintaining successful client relationships
• Media experience is highly preferred
• Use of data and insights as a solution selling tool. 
• Ability to determine and resolve issues and implications.
• Exercises independent judgment in methods, techniques and evaluation criteria for obtaining results.
• Ability to educate and influence stakeholders/audiences resulting in closed/won business.
• Excellent written and oral communication skills.
• Ability to manage multiple clients while seeking organic growth opportunities.
• Proficiency in Microsoft Office and CRM software, with aptitude to learn system

Communication & Contacts (Internal/External):

• Communication with clients and internal co-workers – all levels of management, business leadership, customers, suppliers and other internal/external entities as required

Decision Making Scope:

• Ability to make out-of-box recommendations to clients and areas that support sales (ie: targeting, marketing and pricing)
• Requires broad conceptual judgment and ability to deal with complex factors

Other:

• Travel required.  Perform additional responsibilities as assigned. 

Base Salary Range: $80,000 - $90,000

Position is eligible for a sales incentive/commission program

The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities.

Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!

At Vericast, we do not just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected] EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.

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