Digital Account Manager

  • Full-time
  • Shift: 1st

Company Description

WHO WE ARE: 

Valassis, a Vericast business, is the leader in marketing technology and consumer engagement. We work with over 60,000 companies and brands in a wide array of industries, partnering to anticipate consumer intent, inspire action, and create demand. NCH Marketing Services, Inc. and Clipper Magazine are Valassis subsidiaries. Follow Valassis on LinkedIn and Twitter.

Job Description

Are you drawn to a company that is making a difference? At Valassis, a Vericast business, we are proud of the work we do to activate consumers on behalf of our clients through print and digital advertising - and we do it by being a trusted partner for big (and recognizable!) brands across all industry categories. We know we are expected to bring it – and we do; by believing the right team can achieve anything.

Account Management is the core of our customer’s experience! This team provides our customers consultative solutions that maximize value and results for their business, and growth for our company. Through strategic planning of additional new products and targeting, they scale existing accounts and ensure seamless and continuous support/guidance that deliver as expected.

The Account Manager oversees the development and implementation of the post-sale campaign process (from insertion order to invoice), while contributing to its strategic direction. This position includes daily Account Management tasks and a focus on upsell/resell and overall client health.

Key Responsibilities:

Account Growth

  • Demonstrates a solid understanding of the Client's business and actively seeks opportunities for further account development.
  • Performs strategic account planning, based on insights, client objectives/KPIs and Valassis' product suite and capabilities.
  • Participates in the development and delivery of campaign insights, recommendations, and additional budget opportunities to clients.
  • Develops overall Client Strategy through collaboration with Sales, Media Strategy and Operations colleagues.

Executional Excellence & Client Service

  • Single point of contact for Client, Sales, & Operations.
  • Accountable for seamless campaign execution.
  • Provides internal focus responsibilities such as ensuring campaigns, reports and projects are functioning properly – escalate improvements to tools and process as needed.
  • Maintains solid knowledge of Company capabilities; is at ease answering questions from Sales team and Clients regarding capabilities and product offerings.

Team/Employee Development

  • Participates in role and team trainings, proactively shares feedback/ideas for the betterment of the AM role.
  • Communicates with Account Supervisor to manage bandwidth and workload, ensuring tasks and assignment deadlines are always 100% met.
  • Actively participates in helping to drive incremental revenue in order to meet team and company revenue goals and sharing successes across team members.

Qualifications

What you'll bring to the team:

  • 2-4 years of experience in strategic Account Management (track record of meeting/exceeding upsell/resell quotas is a plus).
  • Digital Media industry experience, including digital display, measurement and strategic account planning experience 
  • Solid understanding of the customer journey process and idea-driven toward the improvement of existing strategies and executions.
  • Ability to see the “big picture”, identify key issues, and provide proactive tactical and strategic recommendations.
  • Excellent communication skills, including the ability to produce exceptional work (written, PowerPoint, Excel, etc.) independently and efficiently.
  • Strong cross-functional partnerships / established relationships.
  • Ability to excel in a highly dynamic, fast-paced environment that requires fast learning and flexible thinking.
  • Detail-oriented and diligent work ethic with excellent organizational, project/time management, and problem-solving skills.
  • Strong team player.
  • Bachelor's degree.

Additional Information

WHAT'S IN IT FOR YOU?
Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K matching and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!

WHO WE ARE: 
Vericast business, is the leader in marketing technology and consumer engagement. We work with over 60,000 companies and brands in a wide array of industries, partnering to anticipate consumer intent, inspire action, and create demand. NCH Marketing Services, Inc. and Clipper Magazine are Valassis subsidiaries is its consumer brand. Its signature Have You Seen Me?® program delivers hope to missing children and their families. Follow Vericast on LinkedIn, Instagram, Facebook and Twitter.

At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients and our community. Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. In addition, Vericast will provide reasonable accommodations for qualified individuals with disabilities by contacting us at: [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.

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