Brand Manager/Sr. Brand Manager - Grilling Sausage
Sheboygan Falls, WI, US
In marketing, you’ll have the opportunity to work on all aspects of the brand and portfolio you manage, including consumer insights, advertising, consumer promotion, shopper marketing, new products, sales, operations and finance. As a member of this team, your responsibilities can include leading the development of integrated marketing efforts, leading advertising and packaging development, creating and executing media strategies and plans, championing new products, advancing consumer insights and brand strategy, and collaborating with sales teams to develop strategic customer partnerships. You will be energized by your work because your contributions will make a difference.
Johnsonville, LLC
Brand Manager/Sr. Brand Manager
Grilling Sausage
Position Overview:
Johnsonville, a fast-growing CPG company, is seeking a dynamic Brand Manager/Sr. Brand Manager to lead our iconic Grilling Sausage business. You will have the opportunity to drive growth within a culture that values innovation and collaboration. The ideal candidate will develop strategic initiatives, foster strong relationships across teams and customers, and leverage consumer and category insights to propel our grilling sausage business forward.
Our Approach to Work: Johnsonville was built on the premise that our business should build our members and provide opportunities to help them fully develop their God-given talents. We believe face-to-face interaction and time in the office is crucial for member development and an important enabler of our team-centric culture. We also know that flexibility is key to managing the demands of work and personal life, and we respect that some work is best done away from the office. Our Flexible Work program offers several different options to fit your needs, with most office positions offering hybrid work structures. More details on this position’s requirements and our Flexible Work program will be shared during the interview process.
Responsibilities:
- Manage P&L for Johnsonville’s Grilling Business delivering on targets for sales growth, share growth and profit
- Own the short term (annual) and long term (3-5 years) strategy and planning for the Grilling Sausage business
- Lead brand performance, using data-driven insights to optimize brand positioning, product portfolio, pricing and distribution
- Develop comprehensive brand plans, including positioning, consumer and category insights and go-to-market strategies
- Partner with the consumer and category teams to turn rich insights into actionable strategies that drive consumer engagement, innovation and business growth
- Provide forecast oversight to deliver efficient production strategies that meet consumer and customer demand
- Collaborate with key members of the sales team and directly with customers to drive success for both Johnsonville and customers
- Monitor competitive activity and industry trends to identify new opportunities
Education:
- Bachelor’s Degree in a related field required; MBA strongly preferred
Experience:
- Brand Manager – At least 3 years of brand/product marketing experience required, ideally with a CPG food brand
- Sr. Brand Manager – At least 5 years of brand/product marketing experience required, ideally with a CPG food brand
- Success growing brands by elevating existing business to higher levels of performance and creating new growth opportunities
- Strong analytical skills with proficiency in using data and insights to inform decisions
- Demonstrated capability translating consumer and customer needs into brand initiatives and programs
- Presentation of business results and vision to a broad range of internal and external customers
Skills and Competencies:
- A positive, team-oriented attitude that contributes to the overall culture of the marketing team
- Enthusiastic and inquisitive approach to identifying consumer and customer needs
- Ability to lead creative and innovative thinking that accelerates brand growth
- Comfortable leading collaborative cross-functional teams
- Highly entrepreneurial; consistent initiative and proactivity
- Strong analytical skills and ability to provide actionable recommendations
- Solid planning and budget skills
Other Requirements:
- Willingness and ability to travel 15% of the time
Location: Global Headquarters, Sheboygan Falls, WI
Coach: Associate Director Dinner Occasions
Member Status: Full Time, Salaried
Reason for posting: Restructure
Benefits: Members have potential for a monthly bonus, 401k with a company match and profit sharing. Members also have access to terrific benefits including affordable medical, dental and vision coverage; flexible spending accounts; disability and life insurance; and fertility and adoption assistance. Johnsonville also offers competitive paid time off, including paid parental time off, as well as access to the 24/7 onsite fitness center, onsite medical clinic and tuition reimbursement!
About our Company
Since 1945, our family-owned band of sausage-makers has invented better ways to make, eat and prepare crave-able sausage. Today, we are 3,000 Members strong. We sell our famous sausage in all 50 United States and more than 40 countries. We have a culture built on the idea that if we make developing your talents our top priority, great business results will follow naturally. We call it The Johnsonville Way. It has been our secret sauce for decades, and we hope you get to experience it for yourself!
How to Apply:
External candidates: Apply on-line only at: careers.johnsonville.
Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
We value the diversity of our workforce and we embrace the principles of Equal Opportunity Employment. M/F/Vet/Disability
Johnsonville values the service Veterans and their family members have given to our country. We support the hiring of returning service members and military spouses.